Types Of Marketing Strategies

03 Jan

In the modern world venturing into marketing world might prove to be the most rewarding venture. However, at times you might fail if you do not do perfect timing. You may have the correct strategies but if you employ them in the wrong place then no fruits. In this article, we are going to discuss different types of marketing strategies so that you can exactly know where your strategies will work perfectly.

To start with there is direct mail. Most of us associate direct mail with those little flyers we get stuffed between the newspapers that do offer different rates off at next departure sales. Direct mail has captured the valuable attention of prospective donors and in following up with people who have previously donated money to a cause. Direct mail is relatively inexpensive but does not yield a huge response.

Also, there is Catalogue marketing which is generally an approach used by businesses that sell products or packed services but can be used by non-profit organizations that sell cause-related apparel. Although catalog marketing has a low return rate, it has been found to increase among users of other marketing techniques.

Thirdly there is direct response marketing. Direct response marketing constitutes a variety of techniques but is commonly associated with practices such as television, magazine, and radio advertisements where consumers are encouraged to take part in a direct call to action. Direct response marketing at loyaldogmarketing.com is expensive and relatively ineffective in reaching targeted audiences.

Additionally, almost everyone knows telemarketers pretty well. Basically to make the best out of telemarketing and take the venture to its productive end then it means that the person doing personal selling must do it in the right way and do it as per the papers. The only recognizable challenge that faces telephone marketing is the training required to ensure that all phone calls meet regulatory requirements and that the salespeople themselves do a good job at representing your organization.


Furthermore, there is online marketing. No need to doubt that the internet has changed the marketplace and it is also one of the most cost-effective methods of marketing. The problem has historically fallen behind with online trends and doesn't make investments in online marketing processes, never mind an online marketing plan at marketing firms milwaukee. For a social venture to be successful in the 21st century, it's almost impossible to avoid investing in a website and social media.

Finally, there is personal Selling. Exactly how it sounds, personal selling is any face-to-face encounter that has the potential to turn into an investment in your cause. Face-to-face selling has a high rate of return however it requires the most resources of any marketing tactic because it requires research, scheduling, coordination, and often multiple meetings between executives. You can also learn more tips on where to find the best marketing, visit http://www.ehow.com/how_4785515_using-internet-marketing-tips-knowledge.html.

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